There’s no doubt about it: mobile game publishers looking to stay agile, competitive, and ahead of the curve need to advance their approach to monetization. As the ever-changing privacy landscape continues to bring new challenges to traditional ad-related revenue streams, many teams have had to wrestle with how to protect their bottom lines. To get ahead of this, publishers need to adopt a future-forward path to revenue that does not involve any 3rd party tracking. One low-risk, high-impact alternative that meets that criteria is rewarded surveys, a next-gen method that leverages the market research industry’s demand for quality insights by offering virtual currency in exchange for survey participation in mobile games.
Leaders at Socialpoint, Jam City, Glu Mobile, People Fun, Pocket Gems, Miniclip, and more have all begun bolstering their monetization efforts with rewarded surveys. As a result, more and more players are realizing the benefits of taking surveys to reach new milestones in their favorite apps, leading to more high-value interactions at every turn. Teams at these studios have partnered with our rewarded research experts to launch strategies that have driven sharp boosts in revenue within weeks of launch, zero cannibalization, increased user satisfaction, and more.
Download our new Rewarded Research Best Practices: 7 Ways to Drive Net-New Revenue in Mobile Games eBook to discover what’s helped these teams launch successful rewarded survey opportunities. Read it, and you’ll learn:
These strategies have each proven to have an impact on the bottom line, making rewarded research an undeniable value-add to every publisher’s revenue diversification and monetization efforts.
Ready to optimize your strategy and bring in more net-new revenue for your brand? Get started with this eBook today.