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Tap Research Blog

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August 24, 2022 App Monetization

How To Monetize Your App Without Ads (& Grow Your Business)

How do you monetize your app without ads while also increasing player retention, player engagement,...
6 minute read
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August 22, 2022 Player Insights

Understanding Your Players In A Privacy First World - A Fireside Chat

A full transcript of our fireside chat with Pete Williamson
18 minute read
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July 15, 2022 Player Insights

How Game Publishers Can Use Their Customer Satisfaction Survey (CSAT) Score To Increase Revenue

5 minute read
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June 1, 2022 Market Research

Plant-Based Burger Awareness and Preferences (Consumer Insights)

1 minute read
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May 26, 2022 Brand Insights

Brand Tracking: Traditional vs TapResearch [+ Infographic]

4 minute read
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May 12, 2022 Brand Insights

High-Frequency Brand Tracking - The New Era of Brand Tracker

6 minute read
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May 10, 2022 Market Research

How To Create A Concept Testing Survey With TapResearch

2 minute read
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May 2, 2022 Player Insights

What is Net Promoter Score (NPS) and How Game Publishers Can Use Real-Time, In-Game Feedback To Improve It

6 minute read
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April 21, 2022 Market Research

Concept Testing: What It Is, Why It Matters, & How To Do It

5 minute read
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April 14, 2022 Brand Insights

Agile Market Research and High-Frequency Data (Webinar Recap)

3 minute read
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April 13, 2022 Industry Research

Time to ‘Infuse’ the Soda Market with Something New!

3 minute read
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March 31, 2022 Industry Research

Opportunities in the Baby Food Market

Nothing is as important as nutrition when it comes to buying baby food.
4 minute read
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March 4, 2022 Industry Research

What U.K. consumers think of Heinz’s new Pasta Sauce

2 minute read
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February 16, 2022 Industry Research

Super Bowl Battle of the Snacks: Frito-Lay vs Pringles

3 minute read
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August 17, 2017 Case Studies

PeopleFun users drive 50% increase in ARPDAU with Rewarded Surveys

PeopleFun is a mobile game publisher and makers of top grossing word game Word Chums iOS, Android
1 minute read
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May 30, 2017 Case Studies

Case Study: How this forward-thinking pollster uses mobile surveys to reach Millennials

Gravis Marketing is an award-winning public relations firm with a clientele including political...
1 minute read
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May 26, 2017 Case Studies

Case Study: How this Media Agency uses mobile surveys to reach Hispanics

Watauga Group is an award winning Orlando media agency focusing exclusively on media research,...
1 minute read
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May 26, 2017 Case Studies

Case Study: How SuperData uses mobile surveys to reach gamers

SuperData is the leading provider of market intelligence on interactive media. Best known for...
1 minute read
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May 25, 2017 Case Studies

Case Study: How Causely uses SurveyGizmo and TapResearch to get mobile survey responses

Causely generates social media referrals by helping businesses give back to their communities. ...
1 minute read
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May 24, 2017 Case Studies

Case Study: How Patty Vaughan leverages mobile surveys to reach busy SBOs

Patty Vaughan is a leading independent researcher and owner of The Research Dept. Her work spans...
1 minute read
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May 11, 2017 App Monetization

Why you should consider Rewarded Surveys for your Monetization Strategy

Rewarded Surveys as a form of monetization in mobile games is becoming more popular, but there...
5 minute read
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May 11, 2017 App Monetization

New Study: The Data Behind Reward-Based Monetization in F2P Games

Free-to-Play (F2P) game economics are simple. The goal of a F2P game is to maximize revenue per...
4 minute read
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